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WestJet answers some in-flight tablet questions

16 May

A few weeks ago, WestJet raised quite the ruckus with the news that it was replacing the in-flight entertainment system on a few of its planes with rentable tablets. The devices will come preloaded with movies, TV shows and possibly games, with the airline considering a rental fee of $10 to $12 per flight, according to the National Post. The airline is doing this as a stop-gap measure while it settles on a more permanent in-flight entertainment solution.

Understandably, the overall reaction was negative. The flying public is already fed up with airlines nickel-and-diming for every little thing, so the idea of paying for basic entertainment is for many a step too far.

A number of readers also had some solid questions. For one thing, WestJet is only trying the tablet idea on three to four planes this year, with the remaining 90-plus continuing on with standard seat-back entertainment. So, will passengers be advised when booking their tickets that their flight will only have tablets? I posed the question to WestJet spokesperson Jennifer Sanford.

“Guests will be advised on their confirmation that Live TV is on the majority of our aircraft, but we also recommend that guests bring a magazine, a tablet of their own or toys for their little WestJetters,” she said. “Because our three aircraft with tablets move through our network just like our other 737s, they will do any flight within our network and may be swapped – like any other aircraft – to respond to scheduled and unscheduled maintenance, weather, etc. Due to this, we are unable to advise guests of the [in-flight entertainment] that will be on their aircraft.”

That’s doesn’t sound particularly encouraging. Unless you’re familiar with all the planes in WestJet’s fleet, it looks like passengers will be engaging in a game of Tablet Roulette, as in you’ll never know if your flight is going to be the one.

Readers also wanted to know if they’ll be responsible for accidental damages and here too, the answer doesn’t sound exactly definitive:

“The device is very robust; tablets will be protected by a second aluminum shell and uses gorilla glass (a very hard substance to damage),” Sanford said. “As such, our procedures today do not include a process for accidental damage.”

Lastly, some people also wondered if flight attendants would be providing tech support on the tablets. Staff will be trained in their use, Sanford said.

Ironically, I just booked a WestJet flight the other day for later this summer. I’m not particularly concerned about being on the losing end of Tablet Roulette because I always bring my own. But I kind of hope I end up on one of these planes, because I’d love to see how unsuspecting passengers react.

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3 Comments

Posted by on May 16, 2012 in airline

 

3 responses to “WestJet answers some in-flight tablet questions

  1. Marc Venot

    May 16, 2012 at 3:33 am

    I guess that sooner or later it will be proposed a version with ads for a reduced price, for example if you answer to a quizz to demonstate you followed the path. It will be also a good reason not to provide newspapers or notices.
    Since that cost close to nothing to the transporter they will provide several view from the plane and even part of the flight informations to direct the plane.

     
  2. Jean-François Mezei

    May 18, 2012 at 1:32 am

    Looking at the aircraft registry database, Westjet got a 737 on 13-dec-2011 and one on 12-feb-2012. They currently have 98 aircraft. This would indicate that the first 96 were fitted with the old IFE, and sometime on 2011, Westjet advised Boeing to fit the new deliveries starting in decemer with no IFE.

    The aircraft received in december 2011 would have likely entered service in early january without IFE. Yet, it wasn’t until april that people noticed (now that there were 2 such naked aircraft).

    It is puzzling that they would have stopped purchasing/installing the old system before having chosen a successor. (or perhaps the successor is late so WJA had to get naked aircraft until the new system is ready).

    Many comments that the WJA system was clearly inferior to the AC one, so I can understand why Westjet would want to upgrade its sytstem.

    This is not the first time that Westjet is caught with a commitment to change but the new system is late. It had simi;ar problems when it tried to change its reservation system a few years ago.

     
  3. Jean-François Mezei

    May 22, 2012 at 2:03 am

    An update on the story:

    http://business.financialpost.com/2012/05/16/westjet-develops-new-in-flight-entertainment-system/

    Seems that there are contractual problems with the satellite provider due in part to Bell switching to a satellite that has smaller footprint. Will be interesting to see what happens to the IFE that is still installed on the westjet fleet. Will it remain operational or will coverage on most flights ?

     
 
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